2007 YTD Gross Sales:   $1,782,709.00 / UNITS: 078
2006 YTD Gross Sales:   $1,636,974.00 / UNITS: 076
2008 YTD Gross Sales:   $1,780,042.00 / UNITS: 088
2009 YTD Gross Sales:   $1,736,345.00 / UNITS: 075
Anybody in sales knows about projecting & forecasting.
In order to hit a mark, you have to have a mark to hit.  
It is not an exact science and it does not work 100% but the numbers are never wrong.
However it is a must for guys like me who start each month at "0".  
We need projections to keep us motivated & on track.

A manager gave me this formula a couple of decades ago and in theory it always works.  
Let's say my monthly nut aka income requirement is (X)

Take (X) divided by my average commission.  For this example we say the average commission is (Y).

X / Y = Z.  (Z) is the number of cars I need to sell in a given month to acquire (X).

How do I do that?  One car a time of course but for this application the answer would be...

Divide (Z) by my average closing ratio which I know from previous performance to be 28%

The national average is 25%

Simply put... I determine that by dividing my total sales by my total ups aka customers aka presentations.

(Z) cars I need to sell divided 28% close = # of ups aka customers I need to get in front of & talk cars with to
even have a shot and busting my nut.  No pun intended.

If a month has 22 selling day, I need to average X amount of people per day.

To get there; I need to contact by phone, email, direct mail, or incidental contact a certain number of people per
day.  Less if they are pre-qualified leads.  In theory it looks simple.  In real life it is a challenge & a half
especially in a funky economic climate.
2010 YTD Gross Sales:   $1,167,323.00 / UNITS: 092
SALES STATS
2011 YTD Gross Sales:   $1,873,828.00 / UNITS: 111
2012 YTD Gross Sales:   $0,098,219.00 / UNITS: 006